VET ON DEMAND
Vet On Demand is the first mobile application to provide personalized, real-time access to veterinary advice and recommendations through the power of live video conferencing.
Inspired by a wave of healthcare applications sweeping the industry, we set out to build the first telemedicine platform for veterinary care. My team led the product development process from start to finish. We validated the business case with extensive research, partnered with local veterinarians to help guide the roadmap, and built a cross-platform telemedicine application strong enough to operate in a regulatory and legal landscape even tighter than what our two-legged doctor friends face. Building and running Vet on Demand remains the most valuable professional experience of my life so far.
The U.S. supply of veterinarians in 2012 was 90,200, and that supply exceeded the demand for veterinary services by about 11,250 full-time equivalent veterinarians.
Over the past decade, veterinarians have seen their wages fall. Increasing prices from pharmaceutical companies and the ever-advancing march of technology have cut even deeper into practices nationwide.
Prices are rising
Going to the vet has not been getting less expensive. Prices have risen steadily at or faster than inflation for two decades. Americans will spend over 60 billion this year on their pets, more than a third of that going to veterinary care.
People are busy
Taking a pet into a brick-and-mortar vet clinic takes time. If you have to leave work, going home and back again with the animal adds even more stress to an already stressful situation. Being able to access key services via our devices is expected today.
Our pets are not getting the care they need despite there being more than enough vets who are trained and ready to provide their services.
The traditional model for veterinary care is not equipped to provide the intermediary care that is lacking in so many pet households.
Vet On Demand facilitates trusted, convenient, and affordable access to licensed veterinarians who provide advice and recommendations to those who would otherwise forgo it.
By allowing on-demand economics into a traditionally closed system, we increase the level and scope of care our pets receive while the size of the market grows to its full potential.
Built with 🌴 in Venice, CA